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com.dotmarketing.portlets.structure.model.Field@64816e65[structureInode=b3487c5ffd5b73ed1478daa205947588,fieldName=Colleges,fieldType=com.dotcms.contenttype.model.field.CategoryField,fieldRelationType=,fieldContentlet=system_field,required=false,velocityVarName=colleges,sortOrder=20,values=6021401b734b134cf0f72b16d5d716b9,regexCheck=,hint=This is a replacement, Please use this colleges from now on,defaultValue=,indexed=true,listed=false,fixed=false,readOnly=false,searchable=true,unique=false,modDate=Wed Sep 23 12:16:03 EDT 2026,iDate=Wed Feb 04 10:43:32 EST 2026,type=field,owner=,inode=5be7eefbb94e9c38575f243aebd480d8,identifier=5be7eefbb94e9c38575f243aebd480d8], com.dotmarketing.portlets.structure.model.Field@59b6fe9c[structureInode=b3487c5ffd5b73ed1478daa205947588,fieldName=Departments & Schools,fieldType=com.dotcms.contenttype.model.field.CategoryField,fieldRelationType=,fieldContentlet=system_field,required=false,velocityVarName=departmentsSchools,sortOrder=21,values=da510578b6a2bda41dcc098d6631a701,regexCheck=,hint=This is a replacement, please use this one from now on,defaultValue=,indexed=true,listed=false,fixed=false,readOnly=false,searchable=true,unique=false,modDate=Wed Sep 23 12:16:03 EDT 2026,iDate=Wed Feb 04 10:44:47 EST 2026,type=field,owner=,inode=94917ce73b161c67dff9f339a79f3516,identifier=94917ce73b161c67dff9f339a79f3516], com.dotmarketing.portlets.structure.model.Field@1fd8e7fe[structureInode=b3487c5ffd5b73ed1478daa205947588,fieldName=Campus,fieldType=com.dotcms.contenttype.model.field.CheckboxField,fieldRelationType=,fieldContentlet=text3,required=true,velocityVarName=campus,sortOrder=22,values=Main Campus|maincampus Wayne College|waynecollege 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com.dotmarketing.portlets.structure.model.Field@43bda2e[structureInode=b3487c5ffd5b73ed1478daa205947588,fieldName=Program Related Content,fieldType=com.dotcms.contenttype.model.field.RelationshipField,fieldRelationType=OneuablueFeatureProgramRelatedContent,fieldContentlet=system_field,required=false,velocityVarName=programRelatedContent,sortOrder=24,values=1,regexCheck=,hint=,defaultValue=,indexed=true,listed=false,fixed=false,readOnly=false,searchable=false,unique=false,modDate=Wed Sep 23 12:16:03 EDT 2026,iDate=Fri Nov 21 17:34:15 EST 2025,type=field,owner=,inode=4f5dc7a281179120975bf36da85adfa2,identifier=4f5dc7a281179120975bf36da85adfa2], com.dotmarketing.portlets.structure.model.Field@6a17862b[structureInode=b3487c5ffd5b73ed1478daa205947588,fieldName=Contact,fieldType=com.dotcms.contenttype.model.field.RelationshipField,fieldRelationType=bio,fieldContentlet=system_field,required=false,velocityVarName=contact,sortOrder=25,values=1,regexCheck=,hint=,defaultValue=,indexed=true,listed=false,fixed=false,readOnly=false,searchable=false,unique=false,modDate=Wed Sep 23 12:16:03 EDT 2026,iDate=Thu Dec 04 15:02:58 EST 2025,type=field,owner=,inode=0188c1a4f96db8cf22f12256901d230e,identifier=0188c1a4f96db8cf22f12256901d230e], com.dotmarketing.portlets.structure.model.Field@32287b80[structureInode=b3487c5ffd5b73ed1478daa205947588,fieldName=Program 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2025,type=field,owner=,inode=aaac451c4caacf29ec8bd2b458dcbfc7,identifier=aaac451c4caacf29ec8bd2b458dcbfc7], com.dotmarketing.portlets.structure.model.Field@307da65a[structureInode=b3487c5ffd5b73ed1478daa205947588,fieldName=fields-7,fieldType=com.dotcms.contenttype.model.field.ColumnField,fieldRelationType=,fieldContentlet=system_field,required=false,velocityVarName=fields6,sortOrder=28,values=,regexCheck=,hint=,defaultValue=,indexed=false,listed=false,fixed=false,readOnly=false,searchable=false,unique=false,modDate=Wed Sep 23 12:16:03 EDT 2026,iDate=Fri Nov 14 14:02:45 EST 2025,type=field,owner=,inode=613346ec97a8e669b2030b9eec6416c5,identifier=613346ec97a8e669b2030b9eec6416c5], com.dotmarketing.portlets.structure.model.Field@668d48a0[structureInode=b3487c5ffd5b73ed1478daa205947588,fieldName=Program Overview Label,fieldType=com.dotcms.contenttype.model.field.TextField,fieldRelationType=,fieldContentlet=text8,required=false,velocityVarName=programOverviewLabel,sortOrder=29,values=,regexCheck=,hint=,defaultValue=Overview,indexed=false,listed=false,fixed=false,readOnly=false,searchable=false,unique=false,modDate=Wed Sep 23 12:16:03 EDT 2026,iDate=Fri Nov 14 14:02:45 EST 2025,type=field,owner=,inode=91b57063f52540a1cfabb9c601c2ebb5,identifier=91b57063f52540a1cfabb9c601c2ebb5], com.dotmarketing.portlets.structure.model.Field@1788cb8a[structureInode=b3487c5ffd5b73ed1478daa205947588,fieldName=Program Overview,fieldType=com.dotcms.contenttype.model.field.WysiwygField,fieldRelationType=,fieldContentlet=text_area1,required=true,velocityVarName=programOverview1,sortOrder=30,values=,regexCheck=,hint=,defaultValue=,indexed=true,listed=false,fixed=false,readOnly=false,searchable=true,unique=false,modDate=Wed Sep 23 12:16:03 EDT 2026,iDate=Fri Nov 14 14:03:53 EST 2025,type=field,owner=,inode=2475a4e6091c5413e7522b2951d7b6dc,identifier=2475a4e6091c5413e7522b2951d7b6dc], com.dotmarketing.portlets.structure.model.Field@129c9bbf[structureInode=b3487c5ffd5b73ed1478daa205947588,fieldName=Admissions Requirements Label,fieldType=com.dotcms.contenttype.model.field.TextField,fieldRelationType=,fieldContentlet=text9,required=false,velocityVarName=admissionsRequirementsLabel,sortOrder=31,values=,regexCheck=,hint=,defaultValue=Admissions Requirements,indexed=false,listed=false,fixed=false,readOnly=false,searchable=false,unique=false,modDate=Wed Sep 23 12:16:03 EDT 2026,iDate=Fri Nov 14 14:06:54 EST 2025,type=field,owner=,inode=cd79c0cf8f056cc769321f0b6c53b37e,identifier=cd79c0cf8f056cc769321f0b6c53b37e], com.dotmarketing.portlets.structure.model.Field@4f8eb0c0[structureInode=b3487c5ffd5b73ed1478daa205947588,fieldName=Admissions Requirements,fieldType=com.dotcms.contenttype.model.field.StoryBlockField,fieldRelationType=,fieldContentlet=text_area2,required=true,velocityVarName=admissionsRequirements,sortOrder=32,values=,regexCheck=,hint=,defaultValue=,indexed=true,listed=false,fixed=false,readOnly=false,searchable=true,unique=false,modDate=Wed Sep 23 12:16:03 EDT 2026,iDate=Fri Nov 14 14:07:24 EST 2025,type=field,owner=,inode=84b9c0751c26a0b4dc55ec91d096b8d1,identifier=84b9c0751c26a0b4dc55ec91d096b8d1], com.dotmarketing.portlets.structure.model.Field@434a29d9[structureInode=b3487c5ffd5b73ed1478daa205947588,fieldName=Career Outcomes Label,fieldType=com.dotcms.contenttype.model.field.TextField,fieldRelationType=,fieldContentlet=text10,required=false,velocityVarName=careerOutcomesLabel,sortOrder=33,values=,regexCheck=,hint=,defaultValue=Career Outcomes,indexed=false,listed=false,fixed=false,readOnly=false,searchable=false,unique=false,modDate=Wed Sep 23 12:16:03 EDT 2026,iDate=Fri Nov 14 14:07:56 EST 2025,type=field,owner=,inode=06a13c1b74336f38cd5be71146a16e91,identifier=06a13c1b74336f38cd5be71146a16e91], com.dotmarketing.portlets.structure.model.Field@124f7ea1[structureInode=b3487c5ffd5b73ed1478daa205947588,fieldName=Career Outcomes,fieldType=com.dotcms.contenttype.model.field.StoryBlockField,fieldRelationType=,fieldContentlet=text_area3,required=true,velocityVarName=careerOutcomes,sortOrder=34,values=,regexCheck=,hint=,defaultValue=,indexed=false,listed=false,fixed=false,readOnly=false,searchable=false,unique=false,modDate=Wed Sep 23 12:16:03 EDT 2026,iDate=Fri Nov 14 14:08:26 EST 2025,type=field,owner=,inode=df5ffceebea3a33baa150418870b7038,identifier=df5ffceebea3a33baa150418870b7038], com.dotmarketing.portlets.structure.model.Field@64785e34[structureInode=b3487c5ffd5b73ed1478daa205947588,fieldName=Additional Program Information Label,fieldType=com.dotcms.contenttype.model.field.TextField,fieldRelationType=,fieldContentlet=text11,required=false,velocityVarName=additionalProgramInformationLabel,sortOrder=35,values=,regexCheck=,hint=,defaultValue=,indexed=false,listed=false,fixed=false,readOnly=false,searchable=false,unique=false,modDate=Wed Sep 23 12:16:03 EDT 2026,iDate=Fri Nov 14 15:33:58 EST 2025,type=field,owner=,inode=67d03cde5fbc0679c73d74bbd5ee49a3,identifier=67d03cde5fbc0679c73d74bbd5ee49a3], com.dotmarketing.portlets.structure.model.Field@5ecaeacb[structureInode=b3487c5ffd5b73ed1478daa205947588,fieldName=Additional Program Information,fieldType=com.dotcms.contenttype.model.field.WysiwygField,fieldRelationType=,fieldContentlet=text_area4,required=false,velocityVarName=additionalProgramInformation,sortOrder=36,values=,regexCheck=,hint=,defaultValue=,indexed=false,listed=false,fixed=false,readOnly=false,searchable=false,unique=false,modDate=Wed Sep 23 12:16:03 EDT 2026,iDate=Fri Nov 14 15:34:43 EST 2025,type=field,owner=,inode=47894379f6df988b0365f1aaa67db48c,identifier=47894379f6df988b0365f1aaa67db48c], com.dotmarketing.portlets.structure.model.Field@4c5c142a[structureInode=b3487c5ffd5b73ed1478daa205947588,fieldName=Additional Features,fieldType=com.dotcms.contenttype.model.field.TabDividerField,fieldRelationType=,fieldContentlet=system_field,required=false,velocityVarName=additionalFeatures1,sortOrder=37,values=,regexCheck=,hint=,defaultValue=,indexed=false,listed=false,fixed=false,readOnly=false,searchable=false,unique=false,modDate=Wed Sep 23 12:16:03 EDT 2026,iDate=Thu Dec 04 14:53:56 EST 2025,type=field,owner=,inode=d5fbc095b721878d54f402a2d3e3308f,identifier=d5fbc095b721878d54f402a2d3e3308f], com.dotmarketing.portlets.structure.model.Field@258fd176[structureInode=b3487c5ffd5b73ed1478daa205947588,fieldName=fields-8,fieldType=com.dotcms.contenttype.model.field.RowField,fieldRelationType=,fieldContentlet=system_field,required=false,velocityVarName=fields7,sortOrder=38,values=,regexCheck=,hint=,defaultValue=,indexed=false,listed=false,fixed=false,readOnly=false,searchable=false,unique=false,modDate=Wed Sep 23 12:16:03 EDT 2026,iDate=Thu Dec 04 14:56:47 EST 2025,type=field,owner=,inode=3cbe676dca2ce1296fa35a23ddfeea92,identifier=3cbe676dca2ce1296fa35a23ddfeea92], com.dotmarketing.portlets.structure.model.Field@3a0a20d[structureInode=b3487c5ffd5b73ed1478daa205947588,fieldName=fields-9,fieldType=com.dotcms.contenttype.model.field.ColumnField,fieldRelationType=,fieldContentlet=system_field,required=false,velocityVarName=fields8,sortOrder=39,values=,regexCheck=,hint=,defaultValue=,indexed=false,listed=false,fixed=false,readOnly=false,searchable=false,unique=false,modDate=Wed Sep 23 12:16:03 EDT 2026,iDate=Thu Dec 04 14:56:47 EST 2025,type=field,owner=,inode=7df0d512dcc38f9173314b0d7b30a592,identifier=7df0d512dcc38f9173314b0d7b30a592], com.dotmarketing.portlets.structure.model.Field@ab59c00[structureInode=b3487c5ffd5b73ed1478daa205947588,fieldName=Order of Expandables,fieldType=com.dotcms.contenttype.model.field.SelectField,fieldRelationType=,fieldContentlet=text12,required=false,velocityVarName=orderOfExpandables,sortOrder=40,values=1|1 2|2 3|3 4|4 5|5 6|6,regexCheck=,hint=,defaultValue=1,indexed=false,listed=false,fixed=false,readOnly=false,searchable=false,unique=false,modDate=Wed Sep 23 12:16:03 EDT 2026,iDate=Thu Dec 04 14:56:47 EST 2025,type=field,owner=,inode=b6657e28cc5facceb93d1bf6f3d2e7c6,identifier=b6657e28cc5facceb93d1bf6f3d2e7c6], com.dotmarketing.portlets.structure.model.Field@26e42438[structureInode=b3487c5ffd5b73ed1478daa205947588,fieldName=Expandables Section,fieldType=com.dotcms.contenttype.model.field.RelationshipField,fieldRelationType=OneuablueFeatureExpandable,fieldContentlet=system_field,required=false,velocityVarName=expandablesSection,sortOrder=41,values=1,regexCheck=,hint=,defaultValue=,indexed=true,listed=false,fixed=false,readOnly=false,searchable=false,unique=false,modDate=Wed Sep 23 12:16:03 EDT 2026,iDate=Thu Dec 04 15:12:18 EST 2025,type=field,owner=,inode=f8189c1bfcbbec2c19d397a9c1339a66,identifier=f8189c1bfcbbec2c19d397a9c1339a66], com.dotmarketing.portlets.structure.model.Field@7dbb55f3[structureInode=b3487c5ffd5b73ed1478daa205947588,fieldName=Order of Differentiators,fieldType=com.dotcms.contenttype.model.field.SelectField,fieldRelationType=,fieldContentlet=text14,required=false,velocityVarName=orderOfDifferentiators,sortOrder=42,values=1|1 2|2 3|3 4|4 5|5 6|6,regexCheck=,hint=,defaultValue=1,indexed=false,listed=false,fixed=false,readOnly=false,searchable=false,unique=false,modDate=Wed Sep 23 12:16:03 EDT 2026,iDate=Thu Dec 04 15:04:53 EST 2025,type=field,owner=,inode=c6a08c118fcc55bf63ab9f87e7b8fd50,identifier=c6a08c118fcc55bf63ab9f87e7b8fd50], com.dotmarketing.portlets.structure.model.Field@7b8d3083[structureInode=b3487c5ffd5b73ed1478daa205947588,fieldName=Differentiators Section,fieldType=com.dotcms.contenttype.model.field.RelationshipField,fieldRelationType=OneuablueFeatureDifferentiators,fieldContentlet=system_field,required=false,velocityVarName=differentiatorsSection,sortOrder=43,values=1,regexCheck=,hint=,defaultValue=,indexed=true,listed=false,fixed=false,readOnly=false,searchable=false,unique=false,modDate=Wed Sep 23 12:16:03 EDT 2026,iDate=Thu Dec 04 15:12:59 EST 2025,type=field,owner=,inode=ed130f25a59a3eb34d88ad6451e40fce,identifier=ed130f25a59a3eb34d88ad6451e40fce], com.dotmarketing.portlets.structure.model.Field@5d7ef66e[structureInode=b3487c5ffd5b73ed1478daa205947588,fieldName=Order of Tabs,fieldType=com.dotcms.contenttype.model.field.SelectField,fieldRelationType=,fieldContentlet=text15,required=false,velocityVarName=orderOfTabs,sortOrder=44,values=1|1 2|2 3|3 4|4 5|5 6|6,regexCheck=,hint=,defaultValue=1,indexed=false,listed=false,fixed=false,readOnly=false,searchable=false,unique=false,modDate=Wed Sep 23 12:16:03 EDT 2026,iDate=Thu Dec 04 15:05:22 EST 2025,type=field,owner=,inode=7a1536fd2d3cf22a0fd4afccdb5939de,identifier=7a1536fd2d3cf22a0fd4afccdb5939de], com.dotmarketing.portlets.structure.model.Field@5a3ccc1d[structureInode=b3487c5ffd5b73ed1478daa205947588,fieldName=Tabs Section,fieldType=com.dotcms.contenttype.model.field.RelationshipField,fieldRelationType=OneuablueContentTabs,fieldContentlet=system_field,required=false,velocityVarName=tabsSection,sortOrder=45,values=1,regexCheck=,hint=,defaultValue=,indexed=true,listed=false,fixed=false,readOnly=false,searchable=false,unique=false,modDate=Wed Sep 23 12:16:03 EDT 2026,iDate=Fri Dec 05 09:57:09 EST 2025,type=field,owner=,inode=41299686f5aca9ddcad7b28af1d0c9c6,identifier=41299686f5aca9ddcad7b28af1d0c9c6], com.dotmarketing.portlets.structure.model.Field@7d0f1e64[structureInode=b3487c5ffd5b73ed1478daa205947588,fieldName=fields-10,fieldType=com.dotcms.contenttype.model.field.ColumnField,fieldRelationType=,fieldContentlet=system_field,required=false,velocityVarName=fields9,sortOrder=46,values=,regexCheck=,hint=,defaultValue=,indexed=false,listed=false,fixed=false,readOnly=false,searchable=false,unique=false,modDate=Wed Sep 23 12:16:04 EDT 2026,iDate=Thu Dec 04 14:56:47 EST 2025,type=field,owner=,inode=94031d157c770aad9b366380bf1aa138,identifier=94031d157c770aad9b366380bf1aa138], com.dotmarketing.portlets.structure.model.Field@6f14306e[structureInode=b3487c5ffd5b73ed1478daa205947588,fieldName=Order of Profiles,fieldType=com.dotcms.contenttype.model.field.SelectField,fieldRelationType=,fieldContentlet=text7,required=false,velocityVarName=orderOfProfiles,sortOrder=47,values=1|1 2|2 3|3 4|4 5|5 6|6,regexCheck=,hint=,defaultValue=1,indexed=false,listed=false,fixed=false,readOnly=false,searchable=false,unique=false,modDate=Wed Sep 23 12:16:04 EDT 2026,iDate=Tue Mar 24 11:29:04 EDT 2026,type=field,owner=,inode=6b9c3ffc806d63e585fa99da9e7e5f41,identifier=6b9c3ffc806d63e585fa99da9e7e5f41], com.dotmarketing.portlets.structure.model.Field@45f37664[structureInode=b3487c5ffd5b73ed1478daa205947588,fieldName=Profiles Section,fieldType=com.dotcms.contenttype.model.field.RelationshipField,fieldRelationType=OneuablueFeatureProfileCarousel,fieldContentlet=system_field,required=false,velocityVarName=profilesSection,sortOrder=48,values=1,regexCheck=,hint=,defaultValue=,indexed=true,listed=false,fixed=false,readOnly=false,searchable=false,unique=false,modDate=Wed Sep 23 12:16:04 EDT 2026,iDate=Tue Mar 24 11:28:10 EDT 2026,type=field,owner=,inode=f9186833bf630c665d84c7ef2965698c,identifier=f9186833bf630c665d84c7ef2965698c], 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Public Relations, BA

Home Academic Programs Program Details

Program Details

Location
Akron Campus
Level
undergraduate
Academic Pathway
major
Degree/Program Type
Bachelor of Arts
Format
In-person
Course Info
Curriculum Guide
College
Buchtel College of Arts & Sciences (BCAS)
School/Department
School of Communication

Program Contact

McKenna Vietmeier, M.A.

Assistant Director & Professor of Instruction

330.972.5657 Send an Email

Overview

UA's Public Relations program prepares students to become skilled communicators capable of crafting strategic messages across diverse platforms. The curriculum combines foundational theory with practical, hands-on learning and emphasizes professional writing, multimedia design, and message strategy. Through this approach, students develop critical thinking, creativity, and technical expertise needed to engage diverse audiences and succeed in the competitive communication field.

Students must meet the general admissions requirements of The University of Akron.  

Career Outcomes

Graduates of the Public Relations program are well-equipped for careers in corporate communications, social media, nonprofit organizations, government, media relations, and marketing. With strong skills in strategic messaging, professional writing, and multimedia design, they are prepared to manage public perception, build brand reputation, and engage diverse audiences. The program’s practical focus ensures students enter the workforce ready to contribute effectively in a variety of communication roles across industries. 

Our students go on to hold roles like:

  • PR specialist

  • Social media manager

  • Event planner

  • Lobbyist

  • Speechwriter

  • Journalist

  • Marketing coordinator

  • Digital media specialist

  • Community relations specialist

WHERE RECENT GRADUATES ARE WORKING

  • The Goodyear Tire & Rubber Co.

  • Better Business Bureau

  • Akron Zoo

  • Caesars Entertainment Corp.

  • MurphyEpson

  • Squirrels LLC

  • Destination Cleveland

Say YES to Career-Ready Communication

Build career-ready communication skills through specialized degree paths, real-world experiences, and add certificates that help you stand out in today’s competitive job market.

University of Akron male student sitting in radio DJ chair
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Four Concentrations

Customize Your Path

Choose from Media Studies, Public Relations, Communication Studies or Organizational Supervision to focus your degree.

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Real-World Practice

Put Your Skills to Work

Gain hands-on experience and collaborate with real clients through community-engaged projects, internships, co-curriculars, and student clubs.

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Expand Your Skills

Add Career-Focused Certificates

Build additional expertise with certificates in areas like social media, political communication, and business leadership.

Explore Undergraduate Certificates
University of Akron student speaks into a microphone while hosting a WZIP radio broadcast in a campus studio.
Student-run radio

WZIP-FM 88.1

Go live on the air, produce shows, and build your resume at one of the top student-run radio stations in the country.

students work with a faculty member in ZTV television production control room, monitoring and editing live video content.
Emmy Award-Winning

ZTV

Create, film, edit, and star in original video productions while building professional media skills in a fun, collaborative environment.

Student members pose together during a professional networking event.
Build Your Professional Network

PRSSA

Connect with communication professionals, hear from industry leaders and gain career insights through Public Relations Student Society of America (PRSSA) events and networking opportunities.